Care home finder named UK’s top start-up

UK care home finder Lottie has been named the UK’s top start-up in the 2025 Startups 100 Index.

The Startups 100 Index, which has been running for 17 years, showcases the UK’s most innovative businesses to watch. In 2023 Lottie was ranked eighth and was second in 2024.

Lottie, founded in 2021 by brothers Chris and Will Donnelly, is a directory of care homes which gives full visibility of residency fee information and service availability.

The platform assesses care quality with “The Lottie Score”, which is updated weekly based on 19 data points.

Lottie founder Will Donnelly said: “I’m genuinely so proud of Lottie’s team and so thankful to Startups for allowing us the opportunity to fly Lottie’s pink flag for the social care industry on such an acclaimed and celebrated list.”

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