Bluebird Care launches nationwide campaign to support Ukraine

Home care provider Bluebird Care has launched a nationwide campaign across their 200+ UK offices to support the people of Ukraine.

Bluebird Care workers supporting Ukraine

Alongside a national fundraising campaign for the Disasters Emergency Committee (DEC), many of the provider’s offices have mounted their own initiatives to show solidarity with Ukrainians.

Bluebird Care Exeter, North, East, and West Devon are set to raise just under £15,000 to send urgent medical supplies to the southern city of Odesa, with directors Will and Sara Flint, working hard to purchase essential medical supplies to be shipped to those on the frontline in Ukraine’s war effort. These medical supplies will equip soldiers on the ground with essential equipment such as antibiotics, thyroid medication, and essentials such as Sudocrem, which are all in short supply. The Bluebird Care team’s first consignment of €17,000 has already been successfully shipped on 18 March.

At Bluebird Care Lancaster & South Lakeland, staff members, customers and their friends and families came together over two weeks to raise £755 and collect a haul of essential supplies for the frontline of the crisis. Director of the Lancaster & South Lakeland franchise Claire Evans said that she believed her office had “a duty to help” and that they “could not just watch [the conflict] happen.”

Ross Perkins, director of Bluebird Care South Somerset, West Dorset & Purbeck, who is also a sculptor, will be donating the funds raised from the sale of a number of his artworks to Ukraine. This includes a steel anchor made from aluminium which is currently on sale at The George Hotel in Castle Cary for £200.

Bluebird Care Rushmoor & Surrey Heath are also donating £5 to the DEC for every supportive thought shared for Ukrainians, with several team members already offering kind words. Meanwhile, Bluebird Care’s offices across Reading, Wokingham, Bracknell, Windsor & Maidenhead are sending shoeboxes filled with gifts to Ukrainian children, and are encouraging others in their communities to take part in their initiative.

“Bluebird Care stands in solidarity with the Ukrainian people. We are deeply saddened and shocked by the conflict which has engulfed the country and the senseless violence now facing many thousands of innocent people,” said Bluebird Care marketing and communications director Hannah Banfield.

“At Bluebird Care, we are proud of the selflessness being displayed across our network, with countless fundraising campaigns and initiatives raising much-needed funds for the people of Ukraine. Alongside these fantastic local initiatives, we’re pleased to launch a central JustGiving page for all those connected with Bluebird Care across the country to donate to. We #StandWithUkraine!”

Bluebird Care’s national fundraising page for the DEC can be accessed here: www.justgiving.com/fundraising/bluebirdcareukraine

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