Autumna, the leading directory provide of later life care providers, has become the latest Founder Patron of Championing Social Care.

Autumna will be providing both financial and resource backing, operating as key collaborators with Care Home Open Week and supporting Championing Social Care’s overall operations on the ground. 

In addition, Autumna’s managing director, Debbie Harris, has also joined Championing Social Care as an Ambassador and will be guiding their work and efforts to shine a positive light on the sector with her expertise built up over 15 years in social care.

Harris said: “We are delighted to join Championing Social Care as a Founding Patron and have the opportunity to strengthen our on-going support of the sector. At Autumna, we believe everyone deserves to be able to access a higher standard of care and are therefore committed to helping everybody across the sector improve standards and wellbeing through initiatives such as Championing Social Care.

“We currently have over 2.5 million care seekers a year visiting our directory and the advice line is handling more than 2,500 enquiries a month. These figures are constantly growing as more families become aware of our comprehensive coverage of the sector and our no-nonsense, independent and unbiased advice.

“Through our database, our resources and our expertise, the team at Autumna aims to fully support Championing Social Care Initiatives and set a precedent for other organisations to follow suit.”

Niharika Noakes, director of Championing Social Care, said: “We are pleased to have the support and expertise of Autumna to guide us in shining a positive light on the social care sector. We have been working with Autumna on our flagship programmes and we are grateful for their guidance and expertise in the care sector.

“We are delighted to welcome on board, Debbie Harris, managing director at Autumna, who joins us as Championing Social Care Ambassador. With the support of Autumna, we hope to continue supporting the community through our initiatives, and deliver lasting impact.”